Len Lye Merchandise
Client
Student project - Yoobee School of Design
Date
March, 2021
Brief
Using typographic elements you have previously created, design promotional attire to be used by a company running a stall at an event.
Tasks
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Investigate events that would celebrate your chosen icon
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Connect this to a target audience
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Research different production methods for deliverables
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Ensure files are formatted correctly for production
Icon
Len Lye, a New Zealand artist best known for his metallic sculptures
and experimental films.
Company
Govett-Brewster Art Galleries.
Event
The Festival of Lights, which occurs in New Plymouth every summer.
Purpose
To promote the Len Lye Centre at the festival, with a special screening of a DVD "Colour Box: 19 Films by Len Lye" to celebrate his work and life.
Attire and Production Method
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T-shirts: screen printing
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Tote bags: screen printing
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Notebook : debossing
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Button: digital printing
